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Fatma Ben Soltan’s Insightful Experience at Who’s Next:
Nurturing Long-Term Relationships in the World of Fashion
The Who’s Next Prêt-à-Porter Paris trade show takes place at Porte de Versailles, showcasing the latest creations from both emerging designers and established brands.
This event stems from the merger that occurred in 2012 between the two trade shows, Prêt-à-Porter Paris and Who’s Next.
In the dynamic world of fashion, Fatma Ben Soltan, the founder of the brands Fierce and Soltana Couture, recently shared her enriching experience at the renowned Who's Next trade show.
Reflecting on her participation, she stated, My involvement in the Who’s Next exhibition was truly enlightening. We were immersed in the world of fashion, in direct contact with international visitors and clients. This platform allowed us to meet and finalize orders with new partners, aiming to establish trustworthy, long-term relationships and partnerships.</em> »
For over 25 years, Who’s Next has annually brought together all sectors of the fashion industry, encompassing ready-to-wear, accessories, jewelry, footwear, and leather goods. With a commitment to championing creativity, the exhibition showcases a diverse range of participants, from emerging designers to established brands, urban labels, and artisans.
Fatma Ben Soltan’s Insightful Experience at Who’s Next: Nurturing Long-Term Relationships in the World of Fashion
In the dynamic world of fashion, Fatma Ben Soltan, the founder of the brands Fierce and Soltana Couture, recently shared her enriching experience at the renowned Who’s Next trade show. Reflecting on her participation, she stated, « <em>My involvement in the Who’s Next exhibition was truly enlightening. We were immersed in the world of fashion, in direct contact with international visitors and clients. This platform allowed us to meet and finalize orders with new partners, aiming to establish trustworthy, long-term relationships and partnerships.</em> »
For over 25 years, Who’s Next has annually brought together all sectors of the fashion industry, encompassing ready-to-wear, accessories, jewelry, footwear, and leather goods. With a commitment to championing creativity, the exhibition showcases a diverse range of participants, from emerging designers to established brands, urban labels, and artisans.
Primarily catering to buyers and professionals, including retailers, multi-brand stores, e-commerce platforms, buying offices, and fashion stylists from around the world, the event provides a comprehensive overview of the latest trends and innovations in the fashion industry.
Fatma Ben Soltan’s presence at Who’s Next exemplifies the importance of such gatherings in fostering connections within the fashion ecosystem. The platform not only serves as a meeting ground for industry professionals but also facilitates meaningful interactions with a global audience.
As Soltan emphasized, the experience was instructive, providing an opportunity to engage directly with visitors and international clients. The ability to secure orders and establish new partnerships underscores the significance of events like Who’s Next in creating a collaborative and supportive environment for fashion businesses.
In a world where building trust and long-term relationships is crucial, participating in exhibitions like Who’s Next becomes a strategic move for brands like Fierce and Soltana Couture. It is a testament to their commitment to not only showcase their creations but also to connect with like-minded individuals and businesses who share a passion for the ever-evolving world of fashion. Fatma Ben Soltan’s positive experience echoes the broader sentiment that such platforms are essential for the growth and sustainability of the fashion industr
